I partner with established brands to fix unclear messaging, optimise their customer journey, and turn marketing into results
Your marketing should be driving revenue — not leaking it
15 years experience working across brands like
15 years experience working across brands like
You don’t need more marketing ideas.
You don’t need another platform.
And you definitely don’t need another strategy document sitting in your Shared drive.
At a certain stage, marketing stops being about doing more — and starts being about direction, prioritisation, and execution.
You don’t need more marketing ideas.
At a certain stage, marketing stops being about doing more — and starts being about direction, prioritisation, and execution.
You don’t need another platform.
And you definitely don’t need another strategy document sitting in your Shared drive.
You may be at a stage in your business where:
• You have a major marketing initiative or project to launch
• Internal resources are stretched or they're too junior
• You need senior thinking without hiring a Head of Marketing
• You need someone to bridge strategy and execution
• You need to keep marketing moving during transitions
A junior full time marketer often costs $100k+ per year, with heavy direction required, limited strategic oversight
Why a Fractional Marketing partner makes sense. Hiring in-house isn’t just a salary decision.
A mid-level marketer sits closer to $150k per year, with more capability but limited strategic leadership
A senior or CMO-level hire can exceed $200k+ per year, before bonuses and onboarding
That’s before recruitment time, time to get up to speed, and the ongoing people management.....
You need someone who can step in, understand your business quickly, and move things forward.
Get the impact of a senior marketer — without the hiring risk, ramp-up time, or long-term overhead.
Focused, considered marketing support — aligned to your business goals, without the hand-holding.
Senior-level strategic thinking from day one
Hands on execution where it actually matters
No hiring risk or long-term employment commitment
No micromanagement or “learning on your time”
Experience embedded into growing, complex organisations
How I Can Help
I focus on the areas that directly impact performance and revenue:
Messaging & Communication Clarity
Make your products and services easy to understand — and easy to choose
3.
I’ve partnered with established brands including Visa, ING Bank, Westpac, and American Express — working closely with senior teams to bring clarity and momentum to complex marketing challenges.
Today, I bring that same senior-level thinking to growing businesses that need direction and delivery — without the overhead of a full-time hire. My role isn’t to “do marketing at” your business, but to understand context fast and move the right work forward with confidence.
So you can stop second-guessing your marketing — and start seeing it perform the way it should.
meet your marketing partner . meet your marketing partner . meet your marketing partner . meet your marketing partner . meet your marketing partner.
Hi, I’m Monika, a marketing strategist with 15 years’ experience across brand, design, UX, product, and marketing
You won't get
Here to help you make smarter decisions and get better results
Instead you get
Clear direction
Focused execution
Measurable improvements
Long strategy decks
Generic recommendations
More complexity
Think of me as your marketing wingwoman or outsourced marketing partner.
Frequently Asked Questions
